A Primer For Crisis Communication Theory: The Fusion Of Theory And Practice-..
até
4x
de
R$ 332,00
sem juros
ou R$ 1.261,60
via Pix
Adicionar ao carrinho
Disponibilidade: 45 dias úteis
Estoque: 187 unidades
-
- 1x de R$ 1.328,00 sem juros
- 2x de R$ 664,00 sem juros
- 3x de R$ 442,66 sem juros
- 4x de R$ 332,00 sem juros
-
R$ 1.261,60
-
R$ 1.328,00
Guided by a belief that good crisis communication theory should inform and improve practice, this book makes a wide range of theories utilized in crisis communication accessible to researchers, students, and practitioners. The book begins with an extended discussion of applied theory, including the theory building process, to help the reader appreciate how theory can connect to the practice of crisis communication. This discussion is followed by chapters each explaining a theory and using an evidence-based approach to explore how that theory illuminates and applies to crisis communication practice. The array of theories includes those that are descriptive, prescriptive, and critical, and cover the areas of public crises, political crises and corporate crises. This book is essential reading for advanced students of public relations and strategic communication and researchers in crisis and risk communication, with practical insights suitable for interested professionals.
| ISBN | 9781032745817 |
| Autor(a) | Frandsen, Finn |
| Editora | Routledge |
| Ano de edição | 2025 |
| Acabamento | Capa Dura |
| Dimensões | 22,90 X 15,20 |
Produtos relacionados
-
A Primer For Crisis Communication Theory: The Fusion Of Theory And Practice-..R$ 481,32R$ 385,06até 4x de R$ 96,26 sem jurosou R$ 365,81 via Pix20% Desconto -
Communication Theory-..R$ 1.867,50R$ 1.494,00até 4x de R$ 373,50 sem jurosou R$ 1.419,30 via Pix20% Desconto -
Communication Theory-..R$ 564,32R$ 451,46até 4x de R$ 112,86 sem jurosou R$ 428,89 via Pix20% Desconto -
Communication Theory And Research-..R$ 2.332,30R$ 1.865,84até 4x de R$ 466,46 sem jurosou R$ 1.772,55 via Pix20% Desconto
-
Categorias
Pague com
Selos
MYRE EDITORA, COMERCIALIZADORA, IMPORTADORA E DISTRIBUIDORA LTDA - CNPJ: 50.295.718/0001-20 © Todos os direitos reservados. 2026
