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This practical book explores the conflicts of running a private practice that needs to be ethical and responsive to clients' needs at the same time as being a successful and profitable business. The author provides straightforward advice and guidelines about how a business can be set up and thereafter maintained successfully. Tax, VAT and accounting are explained clearly, and examples of budgets illustrate how to make the business perform. Business research, marketing and promotion, finding and using suitable premises, working from home, forming partnerships, dealing with insurance, legal and safety issues and other essential considerations are all covered in detail. The book also encourages a comprehensive assessment of th
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