Four Levers Negotiating: The Simple, Counterintuitive Way To Higher Deal Values And Lasting Trust-..

Código: 934946 Marca:
R$ 232,40 R$ 185,92
até 3x de R$ 61,97 sem juros
ou R$ 176,62 via Pix
Adicionar ao carrinho Disponibilidade: 45 dias úteis Estoque: 21 unidades
    • 1x de R$ 185,92 sem juros
    • 2x de R$ 92,96 sem juros
    • 3x de R$ 61,97 sem juros
  • R$ 176,62 Pix
  • R$ 185,92 Boleto Bancário
* Este prazo de entrega está considerando a disponibilidade do produto + prazo de entrega.
A simple framework applicable in every common business-to-business sales scenario for building trust and leaving negotiating anxiety behind. Have you ever felt like learning to negotiate requires a different personality than that required to sell? Great salespeople foster relationships built on trust and a focus on customer outcomes. Yet, when the customer says “yes” and it’s time to negotiate, we change personalities. We hide things, focus on our own optimal outcomes, and in many cases, leverage strategies drawn from FBI hostage negotiation techniques. There’s a better way. In Four Levers Negotiating, sales leader, award-winning author, and sought-after speaker Todd Caponi shows you how through a simple, immediately actionable framework for all the common sales scenarios you encounter—big deals and small. Learn: Why traditional negotiating approaches are no longer sustainable The four levers to pull in any negotiation to make magic happen How to better position and propose your pricing Strategies for navigating common concession requests that arise in negotiations In today’s “as-a-service” economy, where the deal itself is merely an early milestone on the path to acquiring customers who not only buy from you, but stay, buy more, and become your advocates, one-off, trust eroding approaches are no longer sustainable. Four Levers Negotiating is your immediately actionable guide to building trust instead of eroding it, discounting less, forecasting more accurately, and, ultimately, leaving negotiating anxiety behind.
ISBN 9781637748404
Autor(a) Caponi, Todd
Editora Matt Holt Books
Ano de edição 2026
Páginas 240
Acabamento Capa Dura
Dimensões 23,20 X 15,20

Produtos relacionados

R$ 232,40 R$ 185,92
até 3x de R$ 61,97 sem juros
ou R$ 176,62 via Pix
Adicionar ao carrinho Disponibilidade: 45 dias úteis Estoque: 21 unidades
Pague com
  • Pagali
  • Pix
Selos
  • Site Seguro

MYRE EDITORA, COMERCIALIZADORA, IMPORTADORA E DISTRIBUIDORA LTDA - CNPJ: 50.295.718/0001-20 © Todos os direitos reservados. 2026


Para continuar, informe seu e-mail

Utilizamos cookies para que você tenha a melhor experiência em nosso site. Para saber mais acesse nossa página de Política de Privacidade