How To Say It: Creating Complete Customer Satisfaction: Winning Words, Phrases, And Strategies To Build Lasting Relationships In Sales And Service-..

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A guide to effectively communicating with customers to create lasting--and repeat--business relationships.

This book provides practical, results-oriented guidance for effective communication with customers through sample words, phrases, scripts, and strategies applied to real-world examples.

Unlike the vast majority of books that deal with customer communication, How to Say It(R) Creating Complete Customer Satisfaction does not separate sales from customer service communications, but instead integrates them into a single book. Readers will learn how to:

Speak the language of Yes by asking the right questions
Get referrals through established customers
Offer value through solutions, satisfaction, and trust
Anticipate and preempt objections
Own a problem by owning the solution

ISBN	9780735205253
Autor(a)	Griffin, Jack
Editora	Prentice Hall Press
Ano de edição	2013
Páginas	272
Acabamento	Brochura
Dimensões	23,10 X 15,20