Principles Of Entrepreneurial Progress: How To Create And Sustain Momentum When Launching A Startup-..

Código: 1078379 Marca: Oxford University Press, USA

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Entrepreneurship is messy, uncertain, complex, and risky. It's virtually impossible to devise a recipe for success when developing a new venture. But it need not be. In The Principles of Entrepreneurial Progress, business school professor and entrepreneur Greg Fisher breaks entrepreneurship down into twelve concrete, actionable, easy-to-understand principles. These principles can be applied across a diverse range of entrepreneurial endeavors, ranging from high-growth, venture-capital-funded, technology ventures to self-funded, slower-growth, more lifestyle- oriented new business enterprises.

For each of the principles, Fisher shares intriguing stories and examples that illustrate the principle, distills research that validates the principle in easy-to-understand terms, and describes how the principle can be implemented in practice. Conveying decades of expertise and practical wisdom, this engaging book provides entrepreneurs with a practical, evidence-based guide for making meaningful progress on their entrepreneurial journey.

ISBN	9780197669822
Autor(a)	Fisher, Greg
Editora	Oxford University Press, USA
Ano de edição	2025
Páginas	200
Acabamento	Brochura
Dimensões	21,10 X 14,10