Real-Life Scenarios: A Case Study Perspective On Health Communication-..

Código: 1036177 Marca: Oxford University Press - USA

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Developed by two acclaimed scholars, Real-Life Scenarios: A Case Study Perspective on Health Communication provides thirty-one cases that reflect the most current research and practice in the field. The variety of brief cases offers a diverse range of perspectives without monopolizing students' reading time. Rather than expert analysis, each case is followed by key terms and questions that challenge students to identify communication patterns, think critically, and self-reflect. Athena du Pré is the author of the leading health communication text, Communicating About Health, and Eileen Berlin Ray is an award-winning health communication scholar with many books to her credit. Real-Life Scenarios can be used on its own, as a supplement to any text, or as an accompaniment to du Pré's Communicating About Health.

ISBN	9780190623258
Autor(a)	Du Pré, Athena
Editora	Oxford University Press - USA
Ano de edição	2017
Páginas	176
Acabamento	Brochura
Dimensões	23,90 X 15,50